Frequently Asked Questions (FAQ) pages represent a critical component of the customer conversion tunnel. Anyone who lands on this page has already seen a need to buy whatever you're selling, and is now entering the beginnings of the purchase process. Your FAQ can provide potential customers with the information required to complete their buying decision, but those pages must have a purpose. Simply
Setting up digital marketing campaigns is increasingly competitive, and it's up to companies to find innovative ways to meet their targets. As such, it's no surprise that video advertising is making headway into marketing campaigns. They are not only engaging, but an effective way to reach consumers across multiple channels. According to statistics, 70% of marketing professionals report that video converts better than
Years ago, SEO was for the elite. Then it became a strategy. Well now SEO is no longer an option – it’s a priority for modern businesses. But where do you even begin? With tons of information out there on SEO, it can be confusing. We’ve got your back! Here are our best tips and tricks to master the business side of SEO Content is